Athena Academy (Athena)


Athena is about creating possibilities and inspiring success.  We believe passionately in developing human capital, creating a Social Impact with Style, Authenticity and Transformation.  SWA is very proud to have institutionalize Athena as a social enterprise to continue our movement to promote leadership, grace, style and purpose; and to build character, citizenship and confidence in our young people through our Miss International pageant since 1975.  


Our Vision 

To help people achieve success in their professional/personal lives through our Professional Skills and Leadership Development Programmes – contributing to the success of an individual and organization with motivational, inspired and corporate training partners. 


Our Mission 

To be a Leader and choice provider for employers, clients and agencies who are looking to develop their soft skills in Positive & Professional Image Styling, Etiquette, Skincare & Makeup, Leadership Development, Communications, Presentation Skills and Public Speaking by providing a holistic and integrated approach to professional and personal growth training.  


As a service mission – create a platform to help every young women to discover their talents and strength while opening their minds to new and greater possibilities in life to grow stronger, be inspired and to be an inspiration to others. 


As a social enterprise, all revenue generated from the academy’s offering will be channeled back to SWA’s charity fund and these funds will be utilized to fulfil our social commitment to the community where we will be providing pro-bono trainings for the underprivileged girls in the Homes and disadvantaged women from the Shelters.